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v-8 juice

BeveragesYear-round. As a processed, shelf-stable beverage, V-8 juice is available throughout the year in most markets.

Low in calories (approximately 30-40 per serving depending on variety) and a significant source of vitamins A and C, potassium, and lycopene from the tomato base. Most varieties are low in fat and contain dietary fiber in some formulations.

About

V-8 juice is a commercial vegetable juice beverage produced by the Campbell Soup Company, first introduced in 1933. The proprietary blend combines tomato juice as its primary ingredient with seven other vegetables: celery, beets, carrots, lettuce, parsley, spinach, and watercress—hence the "8" in the name. Modern formulations vary by product line, including lower-sodium, organic, and juice-blend variants. The concentrate is typically made from a combination of fresh and processed vegetables, with tomato providing the dominant flavor profile and viscosity, while the supporting vegetables contribute subtle umami and mineral notes that enhance the overall taste complexity.

Culinary Uses

V-8 juice functions primarily as a ready-to-drink beverage, commonly consumed on its own as a nutritional supplement. In the kitchen, it serves as a base for savory cocktails, particularly the Bloody Mary and Michelada. It is also employed in cooking as a liquid component in soups, stews, marinades, and sauce reductions, where its acidity and vegetable depth add complexity to meat braises and chili preparations. The juice can enhance aspic and savory gelatin dishes, and occasionally appears as a marinade base for poultry and beef, leveraging its acidity and vegetable-forward flavor profile.

Used In

Recipes Using v-8 juice (5)